Property Blog and News / OnTheMarket hits a record 15,000 advertisers for the first time in its history

OnTheMarket hits a record 15,000 advertisers for the first time in its history

26 March 2024

Author

OnTheMarket
Property Expert

OnTheMarket has surpassed 15,000 advertisers for the first time as momentum continues in the wake of recent progress against a number of key operational performance metrics since our acquisition by CoStar Group back in December last year.

We now have in excess of 15,000 advertisers on our site, which includes both agents and developers, exceeding our previous high of 13,867 recorded back in June 2020.

The milestone comes just weeks after we provided our first performance update following the acquisition. In particular, unique monthly visitors rose 81% year on year* and the number of agent offices increased by 10% since the CoStar acquisition.**

The news also follows the recent signings of major estate agency and developer brands including the likes of Leaders Romans Group, Edward Mellor and Rettie, who have begun advertising their properties with OnTheMarket as part of new listing agreements.

Jason Tebb, President of OnTheMarket, says: “Surpassing 15,000 advertisers marks another significant milestone in our journey to becoming the number one, agent-friendly residential property portal in the UK. I’m proud to have each of our advertisers on board and their support is a strong endorsement of the direction the business is going.

We are committed to continuing to provide the service and platform our agent and developer customers value at fair and sustainable prices. With the backing, expertise, and resources of CoStar Group, we believe we are well-placed to change the UK portal landscape.” 

*increase calculated comparing January 2023 vs January 2024 according to Google Analytics.

**increases calculated over first 60 days since CoStar acquisition to 18 February 2024 according to Google Analytics.