Guide price
£9,995,0006 bedroom detached house for sale
Elsworthy Road, Primrose Hill, London, NW3
Added yesterday
Detached house
6 beds
3 baths
4355
EPC rating: E
Key information
Tenure: Freehold
Council tax: Band H
Broadband: Ultra-fast 1000Mbps *
Mobile signal:
EEO2ThreeVodafone
Features and description
- Principal bedroom with dressing room and en-suite bathroom
- Five further bedrooms
- Kitchen/breakfast room
- Sitting room
- Drawing room
- Dining room
- 3 family bathrooms
- Guest cloakroom
- Utility room
A rare opportunity to acquire a detached residence in one of Primrose Hill’s most distinguished tree-lined avenues, with full planning permission secured to create an exceptional family home of 8,500 sq ft situated in one of the largest plots on the road.
Elsworthy Road forms part of the early 20th-century expansion of Primrose Hill, an area characterised by substantial detached houses set within generous plots. Number 68 was originally constructed by the distinguished developer William Willett, whose houses helped define the architectural character of this part of NW3.
Willett was known for his high standards of craftsmanship, balanced proportions and enduring arts & crafts detailing, and his homes remain among the most sought-after period properties in the area.
The approved planning consent provides for a comprehensively reconfigured residence extending to approximately 8,500 sq ft, incorporating generous formal and informal reception rooms, 6–7 bedroom suites and a substantial leisure complex incorporating swimming pool, gym and media room.
The scheme enhances and rebalances the architectural composition while preserving the character and integrity of the original house.
Occupying a mature plot of approximately 0.33 acres, the property benefits from one of the largest rear gardens on the street and secure off-street parking for multiple vehicles.
Elsworthy Road is a wide tree lined avenue running between Avenue Road (approximately 0.2 miles) to the west, and Primrose Hill road (approximately 0.8 miles) to the east. Avenue Road & Regents Park provide easy access to the West End (approximately 2.8 miles) and the city (approximately 4.4 miles).
Amenities:
Prime Primrose Hill (NW3) address
Originally built by William Willett
Detached arts & crafts residence
Approx. 0.33 acre plot
Full planning consent secured
Approx. 8,500 sq ft proposed accommodation
Arranged over four floors
Basement leisure facilities (consented)
Off-street parking for 4 cars
Elsworthy Road forms part of the early 20th-century expansion of Primrose Hill, an area characterised by substantial detached houses set within generous plots. Number 68 was originally constructed by the distinguished developer William Willett, whose houses helped define the architectural character of this part of NW3.
Willett was known for his high standards of craftsmanship, balanced proportions and enduring arts & crafts detailing, and his homes remain among the most sought-after period properties in the area.
The approved planning consent provides for a comprehensively reconfigured residence extending to approximately 8,500 sq ft, incorporating generous formal and informal reception rooms, 6–7 bedroom suites and a substantial leisure complex incorporating swimming pool, gym and media room.
The scheme enhances and rebalances the architectural composition while preserving the character and integrity of the original house.
Occupying a mature plot of approximately 0.33 acres, the property benefits from one of the largest rear gardens on the street and secure off-street parking for multiple vehicles.
Elsworthy Road is a wide tree lined avenue running between Avenue Road (approximately 0.2 miles) to the west, and Primrose Hill road (approximately 0.8 miles) to the east. Avenue Road & Regents Park provide easy access to the West End (approximately 2.8 miles) and the city (approximately 4.4 miles).
Amenities:
Prime Primrose Hill (NW3) address
Originally built by William Willett
Detached arts & crafts residence
Approx. 0.33 acre plot
Full planning consent secured
Approx. 8,500 sq ft proposed accommodation
Arranged over four floors
Basement leisure facilities (consented)
Off-street parking for 4 cars
Property information from this agent
Area statistics
Crime score
High crime
10/10
Home prices (average)
6 bedroom detached houses
£7,069,498
£7,069,498
About this agent

Aston Chase was established in 1985 to provide specialist estate agency services for exclusive, high-quality property located in North West and Central London. The business was built on a commitment to offering clients a tailored and exceptionally personal service that was thoroughly professional and highly dynamic. Today, with a reputation for integrity and discretion, the original company principles remain intact and enable us to out-perform our competitors year after year. The founding Directors, Mark Pollack and Richard Bernstone are still actively involved with every aspect of the business and now work with a long-standing, mature team that’s thoughtful, proactive and entrepreneurial. Clients benefit from the enthusiasm and dedication the team brings to each instruction and a passion for the personal attention that leads to productive working relationships. For premium property sales, acquisitions, lettings and investment advice within the areas of Regent's Park, St John's Wood, Marylebone, Little Venice, Maida Vale, Primrose Hill, Belsize Park, Hampstead, Hampstead Garden Suburb, and Highgate, contact the award-winning boutique London estate agent who has the experience, resources and ability to deliver the exceptional results our clients rely on, Aston Chase.
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